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DERMA HUB:
LAUNCHING A HIGH-QUALITY VIDEO TRAINING PLATFORM

Creating a new brand look-and-feel, with a paid media acquistion strategy to drive new sign-ups and subscriptions.
 

THE CHALLENGE

Derma Medical are a market leader in the aesthetics space. They wanted to launch a new offering, a new on demand training platform called Derma Hub. This new hub was positioned as the Netflix for medical industry aesthetic professionals.

THE WORK

We created a new sub brand look-and -feel.

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We developed a launch campaign using social media to drive awareness. We then used live demonstration webinars to create interest along with special offers.

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We then nurtured the webinar

sign-ups with specific limited time offers or new demo trials.

Dermahub brand identity, growth strategy and paid media campaigns by Switch Creative
Dermahub brand identity, growth strategy and paid media campaigns by Switch Creative

Results

2,564,337k

Social Reach

55,000

Website visits

310

New demo sign ups

TRUSTED BY

We work with ambitious organisations  for a positive impact on people and the planet.
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